itravel.green Eco-Tourism Platform

An eco-tourism platform for itravel.green that brings together eco-friendly hotels, guesthouses and cottages in Georgia's regions, each rated from one to five green leaves, and lets visitors find a place with AI search and book it online.

Challenge

itravel.green is a Georgian eco-tourism platform that connects travellers with family guesthouses, eco-cottages, small farms and other local hosts in the regions, starting with Kakheti. Its aim is to help regional families and small businesses establish themselves online, share their culture and traditions with travellers, and take bookings directly. For travellers, the point is to see on every listing how green a place actually is.

The platform was created within Support to SME Digitalisation, an EU-funded programme run by Enterprise Georgia, in which ABOVE Digital takes part as a service provider. One platform had to cover everything: search, booking, payments and a dedicated area for hosts.

Solution

ABOVE Digital built itravel.green in Georgian, English and Russian — a system that brings together three parts: a website where visitors search for a place to stay, a host area where anyone can list their own space, and an administration panel from which the programme beneficiary can manage the site in full.

The focus of search is artificial intelligence. Visitors describe the stay they want in their own words, and the system suggests places that fit. Each listing also has an eco rating — one to five green leaves — so travellers can see at a glance how eco-friendly a place is. Guests can pay by card through Flitt, by PayPal, by bank transfer or in cash on arrival.

Why it works

The green leaves let travellers compare places at a glance on what matters for eco-travel, and asking every host the same five questions keeps that comparison fair. Because the site explains openly how the rating is produced — host answers, photos and team corrections — the leaves carry more weight. AI search suits travellers who know what kind of stay they want but not which village to look in, and hosts in the regions get a channel of their own to present their places and take bookings directly.

Homepage with AI search, where visitors describe the stay they want in their own wordsHomepage section explaining what the green leaves meanStays page with filters and a map of KakhetiEco rating on a listing: five green leaves and the host's answers in all five areas, next to the booking panelPage explaining how the green leaves are calculatedHost area sign-in with an emailed code, a password, Google or Facebook
Category:
Software Development
Client:
itravel.green